Just stumbled upon Tronic’s “Evolution” for AXA

Just stumbled upon Tronic’s “Evolution” for AXA
| | |
| | |
Want to be on Motionographer? Submit your work now! | |
| | |
| | |
| | |
| | |
| | |
Get a daily digest of Motionographer's posts in your inbox. Subscribe now. | |
| | |
| | |
| | ||
| | | |
| | ||
November 24, 2011
Comments November 20, 2011 November 19, 2011 Monarchy of Roses, an amazing collaboration between the Red Hot Chili Peppers, illustrator Raymond Pettibon and director Marc Klasfeld. November 18, 2011 Light, a short film directed by David Parker, gives new meaning to the term “volumetric lighting.”
Check out this wonderful piece of animation by Giant Ant (co-direction by Jr.canest) talking about hope, health and welfare. November 17, 2011
November 16, 2011 Check out the portfolio of the very talented designer Kenesha Sneed, who will be going freelance soon after working at Psyop LA.
November 15, 2011
November 14, 2011 November 11, 2011 November 10, 2011 Europeans! People within convenient travelling distance to Barcelona! Don’t miss out on Broad.cat 2011, a 2-day design conference at Imagina Auditorium. Highlights include a video conference with Pablo Ferro, directly from L.A. November 9, 2011
November 7, 2011 November 4, 2011
| ||
| | ||
| | ||
| | ||

Just stumbled upon Tronic’s “Evolution” for AXA
Superfad taps the likes of Wycleaf Jean to promote the spirit of Haiti in Nou Se — a spot for the country’s number one cellular network, GLG and Voila.
In the vein of a dystopian epic, director Grzegorz Jonkajtys unveils the trailer for his new sci-fi short, 36 Stairs.
Run for cover; a storm is brewing in this new promo from The Mill for E4 Misfits.
Paris-based studio Digital District hosts a sweeping collection of CG, live-action, and graphical finery.

Happy Friday, Mographer fans! And what better way to celebrate the end of the week, than with a timely dose of ‘issue’ animation.
La Moustache, the new animation company operating out of Montreal have created these compelling animation segments for the acclaimed new documentary H2Oil. The documentary, produced by Loaded pictures exposes the ‘enterprise of epic proportions’, which is the Alberta Oil sands industry.
So what’s up with extracting oil (or bitumen rather) from Alberta’s oil sands and why do we need to know about this? Well extracting bitumen from oil sands (Often referred to as tar sands) is a hugely energy intensive process, requiring industrial scale heating (using natural gas) and 4 barrels of fresh water to produce one barrel of oil. So right there you have the depletion of the planet’s most valuable and scarce resource, clean water, along with the burning of natural gas to create another carbon emitting fuel…and so it goes on. Add to this the explosion of ‘rare’ cancers in areas where post industrial contaminated water is let back into the environment, and you have a bona fide, 100% proof environmental catastrophe on your hands. And tar sand mining is only going to increase as the world’s conventional oil wells dry up…
Despite the animation itself being rendered by the friendly hand of James Brathwaite (of I met the Walrus fame), it makes for uncomfortable viewing and in as much it does its job perfectly. Sequences are inventive and dynamic whilst tonally staying in keeping with—and never overshadowing—the subject matter.
For me, viewing this work and the trailer for the film came as a real wake-up call. I try and keep up with environmental news as best I can, yet I still thought of tar-sand mining as the institutionalized crazy uncle who’d never actually get released. After watching these clips it’s obvious that the lunatic has well and truly taken over the asylum.
Also, please remember that budgets for documentaries and specifically documentary animation are ridiculously low, especially compared to commercials and studio features. So La Moustache have almost certainly invested much of themselves into making animation of this level for a documentary film that doesn’t yet have a wide scale theatrical release.
For a fairly neutral overview of tar-sand mining check this link.

The Eggs: Prequel to The Birds spoof from NYSU Films.