Samaritans “Doodles”

PUBLISHED by Justin Cone

Created by Lunar BBDO with illustrations for Billie Jean, this commercial for Samaritans is a poignant use of hybrid animation techniques. The soundtrack is Sufjan Stevens’ “Redford” from Greetings from Michigan.

Anyone have better credits?

Thanks for the tip, Seth and Jeff!

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About the author

Justin Cone

/ justincone.com
Together with Carlos El Asmar, Justin co-founded Motionographer, F5 and The Motion Awards. He currently lives in Austin, Texas with is wife, son and fluffball of a dog. Before taking on Motionographer full-time, Justin worked in various capacities at Psyop, NBC-Universal, Apple, Adobe and SCAD.
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9 Comments

herald

the song is by sufjan stevens off of his album greetings from michigan. the song is called redford.

justin

Many thanks! I updated the post.

Lilian

makes you feel warm inside to know that someone dedicated all that time and effort for a pro bono project! WELLL DONE. Does anyone have a link to their company’s website? My google search didn’t seem to come up with much.

Firat yildiz

Samaritan Zombi: https://www.boardsmag.com/screeningroom/commercials/2214/
Samaritan Tears: https://www.boardsmag.com/screeningroom/commercials/2196/

Agency: Lunar BBDO
Creative Directors: Ben Kay & Daryl Corps
Art Directors: Daryl Corps, Oli Kellett, Alex Holder
Copywriters: Ben Kay, Oli Kellett, Alex Holder
Planner: Trevor Hardy
Director: Christian Bevilacqua
Production company: Therapy
Production company producer: Jess McKillop
Editor: Christian Bevilacqua
Animators: Christian Bevilacqua, Chris Ratliffe & Martin Stacey

Simon Robson

I doubt this was pro bono. The Samaritans like most charities have some budget for advertising, although not that of profit making companies. I think the animation was done by Therapy Films… I love this commercial to bits. Exactly my sort of thing. Tons of feel expression and innovation.

Firat yildiz

My mistake.
Samaritan Doodle’s credits are:
Agency: Lunar BBDO
Creative Directors: Ben Kay & Daryl Corps
Art Directors: Daryl Corps, Oli Kellett, Alex Holder
Copywriters: Ben Kay, Oli Kellett, Alex Holder
Planner: Trevor Hardy
Director: Christian Bevilacqua
Production company: Therapy
Production company producer: Jess McKillop
Editor: Christian Bevilacqua
Animators: Christian Bevilacqua, Chris Ratliffe & Martin Stacey

N/a

there was another 2 animators called elroy and kevin. for some reason they never got credited. kev did most of the cell animation.

Danilo

I think this is one of the best animation I have seen for a long time.

Comments are closed.