Ask Between the Keyframes XIIII

Our series, Ask Between the Keyframes, aims to answer all those niggling Motion Design questions you’ve been too afraid to ask.

This week’s question is:

What is it going to take to start a real dialogue about better working conditions, pushing back on clients, and fighting for your artists work life balance?


Erin and Austin will be back bi-weekly, offering their insights and expertise into the ever-evolving world of Motion Design.


About Erin

Erin is president, owner, and creative director of Sarofsky Corp. She has been in the Motion Design industry since before it had a name, has been nominated for a Primetime Emmy and produced work for a who’s who of global brands and blockbuster movies.

About Austin

Austin is the author of the genre-defining textbook Design for Motion: Fundamentals and Techniques of Motion Design. He is an Assistant Professor of Design at Western Washington University, where he draws on his 20 years of experience working with brands from Ferrari to  FedEx, Spotify, Ralph Lauren, and VH1.

Tags: , , ,

About the author

Editor-In-Chief at Motionographer. Whether he calls himself an energetic wordsmith or a lyrical mechanic (it depends who he’s talking to), Stuart has an undeniable love of words. He watches every movie with subtitles, googles the lyrics to all his favourite songs, and talks like he can’t believe they gave him a mic. His ability to grab people’s attention, fusing a dark sense of humour with an unconscious optimism, offers a fresh perspective to the editorial voice. As well as writing for Motionographer and The Motion Awards, he has a regular mental health blog, spent over a decade running live events and music nights in London, and is an avid martial arts practitioner. His first non-fiction book will be released at the end of 2022. You can find our more here: www.stuartgroveswriter.com https://www.instagram.com/stuartgroveswriter/