Already Been Chewed Studio had the opportunity to work on the launch of the Nike Air Max 1000, a groundbreaking 3D-printed sneaker. The creative concept drew inspiration directly from the 3D printing process, emphasizing innovation and sustainability. The campaign showcased how the sneakers, made from eco-friendly materials, can be ground down and reused to print more shoes, highlighting a circular, sustainable design approach.
The studio brought the 3D printing process to life through sleek, futuristic visuals that blended raw, layered textures with intricate details of the sneaker’s construction. Using CGI and motion design, they captured the journey from digital blueprint to final product, creating a dynamic representation of Nike’s commitment to cutting-edge technology and environmental responsibility.
This project is not just showcasing a product—it told a story of innovation, sustainability, and the future of footwear. By merging 3D artistry with a forward-thinking narrative, Already Been Chewed Studio helped bring the Nike Air Max 1000 to life, resonating with both sneaker enthusiasts and eco-conscious audiences.
Created by Already Been Chewed Creative Director: Barton Damer Assistant Creative Director: Ryan Noreen Head of Production: Aaron Smock Producer: Ariel Davidson Modeling: Margaritis Gitopuolo, Clayton Sjoerdsma Animation: Bryan Talkish, Mark Fancher, Cody Clack, Jake Odgers, Kyle Kerr
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Already Been Chewed Studio had the opportunity to work on the launch of the Nike Air Max 1000, a groundbreaking 3D-printed sneaker. The creative concept drew inspiration directly from the 3D printing process, emphasizing innovation and sustainability. The campaign showcased how the sneakers, made from eco-friendly materials, can be ground down and reused to print more shoes, highlighting a circular, sustainable design approach.
This project is not just showcasing a product—it told a story of innovation, sustainability, and the future of footwear. By merging 3D artistry with a forward-thinking narrative, Already Been Chewed Studio helped bring the Nike Air Max 1000 to life, resonating with both sneaker enthusiasts and eco-conscious audiences.
Created by Already Been Chewed
Creative Director: Barton Damer
Assistant Creative Director: Ryan Noreen
Head of Production: Aaron Smock
Producer: Ariel Davidson
Modeling: Margaritis Gitopuolo, Clayton Sjoerdsma
Animation: Bryan Talkish, Mark Fancher, Cody Clack, Jake Odgers, Kyle Kerr