From the creator:
Our friends from Brands&People called us once again to create a spot for Coppel promoting the discount weekend after Thanksgiving Day. In it, products go through a sort of quality control made up of different playful and fun mechanisms that showcase each product's attributes and surprise the viewer at each turn until they reach a Buen Fin!
Directed by: Plenty
Creative Director: Mariano Farías
Executive Producer: Inés Palmas
Producer: César Morán Mazo
Art Director: Mariano Farías & Micaela Podrzaj
Design: Micaela Podrzaj & Fede Bogado
Animation Director: Hernán Estévez
2D & 3D Animation: Hernán Estévez, Sergio Damonte & Macs Riedel
Graphic Design: Micaela Podrzaj
3D Modelling: Benjamín Jagusiecsko
Lighting: Benjamín Jagusiecsko
Rendering: Benjamín Jagusiecsko & Fede Kanno
Compositors: Ivo Dukcevic
Client: COPPEL
Marketing: Diego Calderón Franco & César Quintero Fuentes
Agency: BRANDS & PEOPLE
Creative Director: Osvany Tolosa
Producer: Dania Gámez