“Dvein did it again” is fast becoming a classic expression in our industry—a new mantra.In an era where marketing often screams for attention, DELPOZO Obertura’s latest ad film offers a radical counterpoint: subtlety as spectacle. It blurs the lines between fashion, film, and surrealist Motion Design, turning absence into narrative power—products implied rather than shown, stories told through fragmented symbolism and sonic distortion.Anchored by Tilda Swinton’s quiet magnetism and DELPOZO’s design minimalism, Obertura meditates on rebirth and memory, while Dvein’s cryptic campaign immerses us in dystopian rituals and 3D-generated organic chaos.As the fashion industry grapples with sustainability and storytelling, Obertura sets a precedent: sometimes, the most powerful statement is a whisper, not a shout.In the hands of Dvein – Spain’s visionary director duo – craft becomes provocation. In Obertura, luxury becomes language. And in both, silence echoes louder than the industry’s usual noise.
Directors: Teo Guillem & Carlos Pardo aka DVEIN Original Idea & Creative Direction: Enrique Mellado & Joaquín Trías Starring: Tilda Swinton (as The Gardenerette) Production & Postproduction: Sauvage.TV Original Music: Olivier Arson Cinematographer: José Luis Bernal Production Designer: Dominique Aizpurua Stylist: Jerry Stafford Hair: Malcolm Edwards Makeup: Sam Bryant
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“Dvein did it again” is fast becoming a classic expression in our industry—a new mantra.
In an era where marketing often screams for attention, DELPOZO Obertura’s latest ad film offers a radical counterpoint: subtlety as spectacle. It blurs the lines between fashion, film, and surrealist Motion Design, turning absence into narrative power—products implied rather than shown, stories told through fragmented symbolism and sonic distortion.
Anchored by Tilda Swinton’s quiet magnetism and DELPOZO’s design minimalism, Obertura meditates on rebirth and memory, while Dvein’s cryptic campaign immerses us in dystopian rituals and 3D-generated organic chaos.
As the fashion industry grapples with sustainability and storytelling, Obertura sets a precedent: sometimes, the most powerful statement is a whisper, not a shout.
In the hands of Dvein – Spain’s visionary director duo – craft becomes provocation. In Obertura, luxury becomes language. And in both, silence echoes louder than the industry’s usual noise.
Directors: Teo Guillem & Carlos Pardo aka DVEIN
Original Idea & Creative Direction: Enrique Mellado & Joaquín Trías
Starring: Tilda Swinton (as The Gardenerette)
Production & Postproduction: Sauvage.TV
Original Music: Olivier Arson
Cinematographer: José Luis Bernal
Production Designer: Dominique Aizpurua
Stylist: Jerry Stafford
Hair: Malcolm Edwards
Makeup: Sam Bryant
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A poem by Enrique Mellado