TomTom “Drive”

Not To Scale

What sets this apart from other projects of its ilk are the elegant, perspective-shifting transitions that usher the viewer from scene to scene.

Credits

Agency: 180 Amsterdam
Creative – Copywriter: Joe Heston
Creative – Art Director: Jake Butler
Creative Director: Dave Canning
Creative Director: Dan Treichel
Producer: Mike Winek
Account Manager: Alice Anselmi
Account Director: Simone Raspagni

Production Company: Not To Scale Amsterdam
Director: Colin Hesterly
Producer: Edward Tull
Animators: Justin Lawes and Marika Cowan

 

From the creator:

Colin Hesterly brings the TomTom message to life using a simple graphic style and seamless transitions to enhance the narrative journey. Produced out of Not To Scale Amsterdam with 180, Colin showcases "the luxurious offers of becoming a TomTom Priority Drive all while travelling the red carpet”.

Agency: 180 Amsterdam
Creative – Copywriter: Joe Heston
Creative – Art Director: Jake Butler
Creative Director: Dave Canning
Creative Director: Dan Treichel
Producer: Mike Winek
Account Manager: Alice Anselmi
Account Director: Simone Raspagni

Production Company: Not To Scale Amsterdam
Director: Colin Hesterly
Producer: Edward Tull
Animators: Justin Lawes & Marika Cowan