Good lord, there’s so much more to these shots than I ever realized. I feel like I watched the movie with a blindfold on.
Archive for September, 2006
Between Aug 22nd and Sept 1st, an international invitation was extended by Netdiver to students and aspiring 2D-3D designers to submit their work and get a chance to be published and be seen by some of the top Hollywood studios who attended //ADAPT 2006 in Montreal, September 23nd-24th.
The winners have been announced, and I’m digging “Waltz 57,” the 1st place piece by Nico Stumpo. I know of lot of you don’t like this abstract 3D stuff, but when it’s done rightÃ¢â‚¬â€?and I’d say this one is done rightÃ¢â‚¬â€?I find them to be beautiful, meditative works.
I’m not crazy about the writing; things get a little awkward about halfway through, when the little sad guy starts smiling, apparently because he has become two entities (Idea + Action) rolled into one.
But the visuals are endearing and inventive. Lassoing the sun as if it were a balloon, and the jagged, hand-torn environmental elements (the pond and stormy sky, for instance) are great visual touches that give the spot a healthy dose of personality. Speaking of personality, with only a couple minor exceptions, the character animation is fluid, believable and fun.
Client: Sampo Bank
Project: “Ideas Into Action” (:65)
Agency: Bob Helsinki, Helsinki
Production Companies: Renck Akerlund Film Produktion, Stockholm
Loyalkaspar, New York
Co-Directors: Jakob StrÃƒÂ¶m, Loyalkaspar
Producers: Sarah Grey (Renck Akerlund); Mark Groeschner (Loyalkaspar)
Design/Animation/Post: Loyalkaspar, New York
EDIT: It has come to my attention that this spot was already posted by Tread a while back. Oh well. It deserves a second viewing.
Not long ago, we posted an amazing spot for Dupont directed by Brazilian-based animation and design powerhouse Lobo. IÃ¢â‚¬â„¢ve been a huge fan of Lobo for a long time. Along with MK12 and Nakd (back in the Nando Costa days), they were one of the big reasons I became interested in motion graphics.
I had the opportunity to ask Creative Director Mateus de Paula Santos some questions about the spot, and he decided to share a very nice chunk of the preproduction work behind the project, including animation tests and storyboards.
Check out the interview now.