How a husband and wife team took a startup from brand to product launch
What makes “IMANDRA” a fascinating case study in the world of explainer videos is not its intricately detailed but elegant animation (although that’s very nice),…
Read more
Justin Cone • 9 years ago
How I Learned To Stop Worrying and Start Loving the Graph Editor
Editor’s note: As part of our ongoing education series, we present a guest post from Nol Honig, co-founder of The Drawing Room and part-time professor…
Read more
Nol Honig • 9 years ago
The long journey to “Lostopolis,” an interview with PandaPanther
While many commercial animation shops dream of developing feature length films — and building valuable intellectual property in the process — very few actually get…
Read more
Justin Cone • 9 years ago
On The Back Of A Tiger
One effect that I feel many of us can agree on when working in the commercial world is that it can be a bit of…
Read more
Joe Donaldson • 9 years ago
Making waves with Punanimation
Meet Punanimation, the new directory of women, trans and non-binary people working with animation and motion graphics.
Joe Donaldson • 7 years ago
SoundOn with Sono Sanctus
What if .gifs didn't have to be silent? In this Motionographer Q&A, we chat with Wesley Slover to find out a bit more about his…
Read more
Joe Donaldson • 6 years ago
Scale, Light, and Form: Finding Creative Inspiration in Architecture
By Vikkal Parikh, Founder and Creative Director, Ataboy Studios The practice of motion design is, as its title suggests, a thing that is constantly changing…
Read more
OOY • 4 years ago
After You
After You is a short animation by what appears to be a student at Ringling School of Art and Design; A school I was unaware…
Read more
Justin Cone • 18 years ago
Takagi Masakatsu
I’ve never really liked ‘video art’. It just never seemed to transgress how complete our established and prefered artforms feel to us. A good motion…
Read more
Tread • 18 years ago
The Ebeling Group’s Tennant for HP’s Halo
So apparently HP has whipped up some new fancy-pants video conferencing technology called “Halo.” I was a little disappointed to discover it’s not a first-person…
Read more
Justin Cone • 18 years ago
SHOWstudio for YSL
Okay, this is going to be a hard sell. It’s not motion graphics. And it was originally intended to be viewed on a much larger…
Read more
Justin Cone • 17 years ago
Nathan Love for Pop Secret “Dark Knight”
As Shakespeare said, “To thy own self be true.” In Pop Secret’s “Dark Knight,” Nathan Love gets back to basics, and back to what they…
Read more
Brandon Lori • 15 years ago
Studio AKA for BBC Winter Olympics 2010
These dark wintery days are long and cold, filled with shadowy danger. We need a hero; someone who can shed some light. Step forth Mr.…
Read more
Stephen Kelleher • 15 years ago
Nicholas Weigel of LAIKA/house Chats About Toys R Us
“Big Book” “Sale” Interview with Director Nicholas Weigel As with much of your work, these Toys “R” Us spots are visually very rich. There’s a…
Read more
Justin Cone • 14 years ago
Glen Keane: Duet
Disney animator Glen Keane creates a moving short film for Google's Spotlight Stories project.
Justin Cone • 10 years ago
When creators turn evil, fun ensues
Animade recently released Milo Targett’s “Lido Sim,” a cute, post-modern take on the long tradition of animators toying with their animated creations. The short’s protagonist attempts to…
Read more
Justin Cone • 10 years ago
Virtual reality is not filmmaking
Let’s agree on something: 360-degree video presented inside a virtual reality headset isn’t really virtual reality. It’s a novel, sometimes powerful experience, but it’s not what makes VR arguably the most…
Read more
Justin Cone • 9 years ago
MK12 Interview: Making “Man of Action! II: Ashes of Vengeance”
For many, MK12 is where it all started. Just as Kyle Cooper’s iconic title sequence for Se7en signaled a renaissance for the craft of opening credits,…
Read more
Justin Cone • 9 years ago
School Profile: CalArts
Conceived by Walt Disney in 1960 and established through a merger of two older art schools, CalArts is one of the nation's premiere institutions for…
Read more
Justin Cone • 9 years ago
DANIELS Strip to Their Underwear
Directing Duo : Daniel Scheinert and Daniel Kwan aka DANIELS, just released a music video for an FM Belfast track titled Underwear. “And all you…
Read more
Ryan Rothermel • 14 years ago
HP’s New Image
HP’s new “Personal Again” campaign is an attempt to restructure the personal computing galaxy with humansâ€â€?instead of machinesâ€â€?at the center of the action. So far,…
Read more
Justin Cone • 18 years ago
HunterGatherer + Nike
If children’s book author Eric Carle did lots of acid and picked up some animation skills, maybe he’d create something similar to HunterGatherer‘s, “One Time…
Read more
Justin Cone • 18 years ago
Saul Bass: Why Man Creates
You’ve probably already seen Saul Bass’ 1968 “Why Man Creates”, but it’s one of those little gems that deserves annual viewing. Sadly, only a five-minute…
Read more
Justin Cone • 17 years ago
Nexus give NSPCC a Helping Hand(s)
Upgraded from Quickie Carolina Melis of London’s Nexus Production recently directed this lovely animated spot for NSPCC’s campaign against smacking. I found the style of…
Read more
James Wignall • 16 years ago