VR storytelling wars begin, but will anyone be watching?
As predicted in my earth-shattering post, “6 Motion Design Industry Predictions for 2015,” augmented reality (AR) platforms like Magic Leap and Microsoft Hololens and virtual…
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Justin Cone • 10 years ago
CypherAudio’s John Black reflects on 15 years of sound design for motion
Filmmaker George Lucas famously declared, “The sound and music are 50% of the entertainment in a movie.” Everyone I know who’s crafted a film or animation or game…
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Justin Cone • 10 years ago
From cubicles to choppers in McBess & Simon’s “Ray-Ban Round”
The power duo of McBess & Simon are back, this time for Ray-Ban in “Round.” The spot, produced by Passion Paris, is a condensed narrative of…
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Justin Cone • 10 years ago
Get Your Shit Together
I’ll admit it. I’m a voyeur: Every chance I get, I ogle other people’s After Effects project files. What I find just as fascinating as the…
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Justin Cone • 9 years ago
Entertainment lawyer Jeffrey Rose on The Collective
The Collective Podcast hosted entertainment lawyer Jeffrey Rose to cover a number of issues important to anyone interested in the business of design, including: details on forming an LLC…
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Justin Cone • 9 years ago
The Mill tackles monstrous VR challenges for Google ATAP
The pioneers of VR continue making progress, despite (or perhaps because of) the incredible technical and creative challenges it poses. One of the latest projects…
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Justin Cone • 9 years ago
Interview: The Lessons Behind We Are Royale’s Manifesto
Surviving eight years as a motion design studio is no easy feat. In addition to riding the unpredictable ebb and flow of service work, motion design…
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Justin Cone • 9 years ago
The long journey to “Lostopolis,” an interview with PandaPanther
While many commercial animation shops dream of developing feature length films — and building valuable intellectual property in the process — very few actually get…
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Justin Cone • 9 years ago
The Moth Collective: Modern Love
At this point anyone who follows my posts will think I sound like a broken record, but… The Moth Collective does it again! This time…
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Joe Donaldson • 9 years ago
Gretel’s Fox College Football package is all kinds of smart
NY-based Gretel produces some of the most consistently well-designed brand work of any studio in the US. Their latest toolkit for Fox College Football is no exception.…
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Justin Cone • 9 years ago
Sehsucht explains how they created a real-time, VR-friendly advent calendar
Sehsucht explains how they created real-time WebGL animations for Google Cardboard with online tools (and a good dose of design and animation mastery).
Justin Cone • 9 years ago
Making “Uncanny Valley,” an eye-popping sci-fi short about a very possible future
The sci-fi short "Uncanny Valley" presents a grim but very possible future in an eye-popping style laced with beautiful VFX work. Our chat with the…
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Justin Cone • 9 years ago
CG still lifes and art direction from Rafa Merino
When Rafa Merino posted "Reborn" on Facebook, I froze. Initially struck by its surreal beauty, I then wondered what I was looking at: A photograph?…
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Justin Cone • 9 years ago
A mobile game made entirely out of clay?
The visuals for Tiny Passengers, a new mobile puzzle game from Shape Minds launching in iTunes today, were created almost entirely in clay. Check out…
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Justin Cone • 8 years ago
“A Love Story” for Chipotle
Directed by Saschka Unseld ("The Blue Umbrella"), the latest Chipotle short sticks to a proven approach.
Justin Cone • 8 years ago
Giant Ant, three films & three good causes
There’s no doubt that the vast majority of people in our industry have witnessed and felt the impact of Giant Ant. In a very short…
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Joe Donaldson • 8 years ago
Hilarious #TRUMPFACTS turn the Donald’s own language against him
Using Donald Trump soundbites as source material, London-based Cub Studio launched an ongoing series of snappy animations lampooning the Republican candidate.
Justin Cone • 8 years ago
Step by Step: Simon Appel
Ever wonder how to animate on an iPad? Well, you're in luck with this new Step by Step featuring the talented Simon Appel.
Joe Donaldson • 7 years ago
Apple TV+ The Dark Matter Title Sequence: How We Created It Three Times
Dark Matter. Based on the novel of the same name by Blake Crouch, this sci-fi series promises to take viewers on a thrilling journey through…
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Staff • 4 months ago
The Mill for New Balance Credits
[Original Post] New Balance Title – Anthem Agency – BBDO New York Chief Creative Officers – David Lubars, Bill Bruce Copywriter/Exec Creative Director – Greg…
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Justin Cone • 17 years ago
Logan: NASA Project “A Volta”
Warning: This video contains strong language, simulated sex and violence. Might not be suitable for some environments. For the NASA (North America South America) Project’s…
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Justin Cone • 15 years ago
N.A.S.A. “Whatchadoin?”
Continuing in the brilliant tradition of the other audio/visual releases from N.A.S.A. is “Whatchadoin?”, directed by Jimena Oddi and Jorge Jaramillo. The concept grew from…
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Justin Cone • 15 years ago
Alaska Nanooks 2010 Hockey Intro
Mike Martinez’s Alaska Nanooks’ Intro of 07-08 was a truly over-the-top pastiche of lo-fi animation with hockey, explosions, a huge Polar Bear and 80s music.…
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Bran Dougherty-Johnson • 15 years ago
VFX Townhall Recap and Links
Lee Stranahan’s Monday night VFX Townhall: The State of The Industry was a big success. Not in providing a solution, but in starting a discussion,…
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Bran Dougherty-Johnson • 15 years ago
